IVE's "I AM" Music Video Surpasses 400 Million YouTube Views — A First for the Group
The music video for "I AM" by the group IVE has surpassed 400 million views on YouTube. Among IVE's music videos, "I AM" is the first to cross the 400-million mark. IVE's First MV to Reach 400 Million Views According to their agency STARSHIP Entertainment on the 30th, the music video for "I AM," the title track of IVE's first full album "I've IVE," surpassed 400 million YouTube views as of that day. Among the many music videos IVE has released, "I AM" is the first to reach the 400-million milestone, proving the group's global popularity once again. "I AM" is the title track of "I've IVE," IVE's first full album, released in April 2023. With a confident, powerful message — "let's have conviction in the path we walk" — and an addictive melody, it won great love right from release. The scene in the music video where Jang Won-young leaps from an airplane also spread as a meme on TikTok, drawing plenty of buzz. A Hit Record That Continued From Release "I AM" set major records at the time of release, too. In its first week of promotions, it took first place on every music show that runs a ranking system, achieving a "grand slam." Its streaming performance held steady as well: following IVE's signature songs, it enjoyed a long run, surpassing 400 million streams on Spotify. The album "I've IVE" also recorded 1.1 million copies in first-week sales, giving STARSHIP Entertainment its first-ever group to produce a first-week million-seller. Among fourth-generation girl groups, IVE holds multiple music videos that have surpassed 300 million YouTube views, and this 400-million milestone for "I AM" confirms that strength anew. IVE — "Showing All We Have, with Confidence" IVE is a six-member multinational girl group that debuted in 2021. It consists of Ahn Yu-jin, Gaeul, Rei, Jang Won-young, Liz, and Leeseo. The group's name, IVE, comes from "I'VE," a contraction of "I HAVE," and carries the aspiration to "confidently show all the things we have." Starting with their debut song "ELEVEN," IVE has scored hit after hit — "LOVE DIVE," "After LIKE," "I AM," "Kitsch" — establishing themselves as a girl group that represents the fourth generation. Fans' anticipation is gathering for the global run IVE will continue, building on this 400-million-view milestone for the "I AM" music video.
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